MARCH 4, 2024

SHE Media’s Flow Space Appoints New Editor-in-Chief, Galina Espinoza

New York, New York, March 4, 2024 – Today, SHE Media announces the appointment of Galina Espinoza to Editor-in-Chief of its proprietary women’s health brand, Flow Space. In this role, Espinoza will lead the editorial strategy in the next phase of growth for Flow Space, which marks its one-year anniversary this month. The digital platform, which officially launched at SXSW in 2023, covers topics including ovarian health, cancer, brain health, prevention, access to healthcare and equity, infertility, maternal healthcare, heart health and more. Espinoza will be based in New York and report to Cristina Velocci, Chief Content Officer, SHE Media, and work under the strategic direction of Samantha Skey, CEO, SHE Media.

 “I am honored and excited to step into the role as Editor-in-Chief of Flow Space, which has laid the foundation for important conversations and information-sharing touching every aspect of women’s health,” said Espinoza. “This is a pivotal time to start new and open discussions around women’s whole-life health, rooted in accuracy, cutting-edge research, and trust. This opportunity is about more than delivering content; it’s about fostering a community where women feel heard, supported, informed, and empowered.”

“After a year of development and learning how deeply resonant this content is to SHE Media’s audience, we are thrilled to bring Galina on board as Editor-in-Chief to continue to build this incredibly meaningful platform” said Samantha Skey, CEO of SHE Media. “With a background in equity and social impact, and deep knowledge of digital media operations Galina is an ideal leader to helm this effort. Creating a space for women to easily access information about their most pressing health questions is a mission we remain committed to and passionate about.”

Espinoza will kick off her new role in conjunction with the SHE Media Co-Lab at SXSW  taking place March 9, 10 and 11. This year’s program features an all-star lineup of women's health advocates including Brooke Shields, Katie Couric, Dr. Sharon Malone, Lori Gottlieb, and Gabby Reece.

To celebrate the one-year anniversary of Flow Space, the platform debuted a new dedicated site, theflowspace.com, offering greater access and visibility for exclusive stories, special features, and resources in service of women’s whole life health.

Espinoza most recently served as the president and editor-in-chief of the nonprofit, multimedia outlet Rewire News Group, where she led the nation’s only newsroom dedicated to the coverage of reproductive and sexual health, rights, and justice. Prior to Rewire, Espinoza was a Senior Director on NBCUniversal’s Digital Enterprises team, where she launched new digital IP, including the women’s sports-focused Instagram brand “On Her Turf” (in partnership with Refinery29) and the millennial parenting Facebook franchise “Playfull” (in partnership with BuzzFeed).

Espinoza has also been President and Editorial Director of Latina Media Ventures, where she created and produced the brand’s first-ever television special, “15 Latinas We Love,” which aired in syndication with Access Hollywood; and a Senior Editor at People, where she oversaw multiple special issues, including the annual “World’s Most Beautiful” list.

An alumna of the Columbia University Graduate School of Journalism, Espinoza’s personal essays have appeared in the “Modern Love” column of The New York Times, as well as Marie Claire and USA Today. She has also appeared on virtually every major morning show and news network, including Today and CNN, in addition to panels at SXSW and the New York International Latino Film Festival.

About SHE Media:

As a top 10 lifestyle media company reaching 74+ million monthly visitors, SHE Media focuses on the power of content and community to move our culture forward. SHE Media believes that media companies can and should be a force for good in the world. The company’s rich editorial ranges from health, food, and family to career and entertainment.

SHE Media’s flagship brands, SheKnows, Flow Space, StyleCaster, Soaps and TVLine, produce award-winning lifestyle content and events that reflect the passion and purpose of the company. In addition to the flagship brands, the SHE Media Collective supports thousands of independent publishers and content creators with technology, education, and monetization opportunities to grow their businesses.  

SHE Media has a longstanding commitment to the advancement of equity and inclusion through media. In 2021, SHE Media launched Meaningful Marketplaces enabling advertisers to buy media at scale from a community of women and minority-owned publishers, ensuring that independent media receives the economic support to thrive.  SHE Media is also dedicated to advancing women’s health. In 2023, SHE Media launched Flow Space, an all-new digital and live media platform providing content, community, and commerce in service of women’s whole life health.

Part of Penske Media Corporation (PMC), SHE Media is based in New York, with offices in Los Angeles. Follow SHE Media on LinkedIn, Instagram, Facebook and Twitter.

PR Contacts:  

Brooke Jaffe, SVP Public Affairs & Strategy, bjaffe@pmc.com 

Abby Kalicka, Senior Director of Communications, akalicka@pmc.com