April 20, 2026

SHE Media Names Lauren Iannotti Chief Content and Live Events Officer

Veteran media leader to oversee editorial strategy and live experiences across SHE Media’s portfolio

New York, NY, April 20, 2026: Today,  SHE Media announced the appointment of Lauren Iannotti as its new Chief Content and Live Events Officer. Iannotti will report to Kristen Fairback, Chief Commercial Officer of SHE Media, and will be based in New York.

In this role, Iannotti will lead the strategic direction, growth, and execution of SHE Media’s content and live events portfolio across its flagship brands, including SheKnows, Flow Space, StyleCaster, and Soaps. She will also oversee the company’s expanding live media footprint, including the SHE Media Co-Lab at SXSW and Women’s Health Summits.

Iannotti will be responsible for shaping SHE Media’s long-term content vision, driving differentiation and leadership across women’s lifestyle, health, and family categories, and deepening audience engagement through both editorial and experiential offerings.

“Lauren is a highly strategic and dynamic editorial leader with a sharp instinct for where content, audience, and business intersect,” said Kristen Fairback, Chief Commercial Officer of SHE Media. “She brings a clear vision for how to evolve our brands across platforms, with a sharp understanding of how to drive audience growth and expand content into new revenue opportunities. Her experience building premium content alongside impactful live experiences will help scale SHE Media’s next chapter.” 

"I can't wait to dig in and support the talented content leads on these brands, whose mission, collectively, has been the same as mine for most of my career: to advocate for women, offering information and inspiration to improve their lives,” said Iannotti. “It’s a privilege to have the opportunity to build on that work and continue finding new ways to connect with women that are resonant and meaningful today.”

Lauren Iannotti is an award-winning media executive who has spent over 25 years making content at household-name brands, including Glamour, Marie Claire, Allure, and O, The Oprah Magazine. She served most recently as editor-in-chief and VP at Real Simple, a People Inc. property, where she reenvisioned the beloved, 30MM-reach brand, driving growth on all platforms. A business-minded creative, she diversified the business and found new revenue streams, launching live events, multiple licensing lines, podcasts and more. 

This appointment comes at a moment of continued evolution and expansion for SHE Media and its portfolio of brands. As the company deepens its investment in both content and live experiences, Iannotti will play a key role in shaping its next phase of growth.

About SHE Media:    

As a top 10 lifestyle media company, SHE Media focuses on the power of content and community to move our culture forward. SHE Media believes that media companies can and should be a force for good in the world. The company’s rich editorial ranges from health, food, and family to career and entertainment. SHE Media’s flagship brands SheKnows, Flow Space, StyleCaster, and Soaps produce award-winning lifestyle content and events that reflect the passion and purpose of the company. In addition to the flagship brands, the SHE Media Collective supports thousands of independent publishers and content creators with technology, education, and monetization opportunities to grow their businesses.   

Press Contact:   

Penske Media Corporation / SHE Media

Abby Kalicka, akalicka@pmc.com