What to Write About in May


By Lindsay Valdez



May is here, can you believe it? The summer months can be a bit slow for blog content (the calm before the Q4 storm), but it’s important to keep your publishing momentum moving! Using Pinterest Insights, Google Trends and data from our main two properties, SheKnows.com & StyleCaster.com, we’ve put together a list of historically great topics to write about in the month of May.

Two SEO tips before you get started:

  1. Don’t forget to internally link your new content with related content on your site from the past. This will potentially increase your pages per session metric. This means that for every one user, more ad impressions are being seen, essentially increasing your revenue with the same amount of traffic.

  2. Keep your seasonal evergreen content updated from year to year. There are countless benefits to updating old content. There is no need to publish a brand new Mother’s Day gift guide when you can just dig up the one you created last year, update the gifts, freshen up the copy and re-publish!

1. Mother’s Day – Sunday, May 12th
– mothers day cards
– mothers day crafts for kids
– mothers day gifts (mothers day gifts from son, mothers day gifts from daughter, mothers day gifts for wife)
– mothers day flower sales
– mothers day ideas for wife
– diy mothers day gift ideas

2. Father’s Day – Sunday, June 16th
– fathers day cards
– first fathers day gift ideas
– first fathers day ideas
– fathers day crafts
– funny fathers day gifts
– fathers day cakes
– fathers day coloring pages
– fathers day mugs

3. Graduation
– graduation gifts
– graduation dress
– graduation cap ideas
– graduation messages
– graduation party decor/decorations
– graduation quotes
– gifts for teachers

4. Summer
– summer trends
– best self tanners
– summer sandals
– summer flats
– summer totes
– casual summer outfits
– summer dresses
– summer instant pot recipes
– summer beauty products
– summer jobs/part-time jobs

5. Memorial Day
– memorial day facts
– memorial day sales
– bbq recipes
– outdoor entertaining
– outdoor lighting
– memorial day quotes

6. Travel 
– bucket lists
– summer vacations
– beach destinations
– destination weddings
– road trips

7. Food 
– japanese pancakes
– cotton candy grapes
– oranges
– salad recipes
– no-bake desserts

8. Fashion 
– casual outfits
– summer fashion trends
– swimsuits trends (one-pieces, bikinis)
– jumpsuits
– summer dresses (wrap-around dresses, maxi dresses)
– huggie earrings
– pearl hair clips
– jelly nails
– painted jean jackets

9. Beauty 
– summer hair colors
– summer makeup trends
– summer workout tips
– easy workouts
– natural beauty
– natural sunscreens

10. Smaller events 
– kentucky derby (May 4)
– star wars day (May 4th)
– national teachers day (May 7th)